Piggyback Rider – a Case Study of a Successful New Product


FREE Event!  Combined event: “INCA Holiday Pot Luck” – bring a dish, snack or dessert, and “Piggyback Rider Presentation” – Learn from the expert – bringing your new product to market!  Highlights include: Customer and problem discovery; Market research & prototyping; Protecting your IP; Establish eCommerce/Social Media presence and Going Viral; Guerrilla marketing and Branding; Strategic Partnerships and Scaled Manufacturing.

IMPORTANT: Since the Knox Conference Center is beyond security, please be prepared for a simple screening and ID check. (metal detector, Xray of bags, etc.)

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