A structured and rapid product development process, built on the Lean Startup methodology – with a challenge/problem-based approach. Presented by: Callye Keen has over 10 years of product development and engineering experience, and is the founder of the RedBlueCollective.com – providing education and resources for hardware/product inventors and entrepreneurs. Note: Meeting is held in USPTO Knox Building and requires security screening (NOTE: Drivers license/ID required, Xray of bags, walk through metal detector – no weapons or bad stuff please).